Marketing Success Consulting Program
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Do you have a systematic process for your marketing efforts?
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Are you using the right techniques to attract more clients?
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Do you consistently stay in touch with your customers and
prospects?
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Are you spending your marketing dollars on the right media?
If
you’re looking to get better results with your
marketing efforts, build a system for your marketing, and create
a marketing powerhouse, then the Marketing Success Consulting Program
is the right choice.
 Our program is based upon the Duct
Tape Marketing methodology of installing marketing systems. The
Duct Tape Marketing System was chosen as a Forbes Favorite for small business
and marketing. AT&T, Hewlett Packard,
Dell Computer, and Intuit are just some of the companies that extend
the Duct Tape Marketing process to their client base. The
Duct Tape blog was chosen as "Best
Small Business Marketing Blog" in 2004, 2005, and 2006, by
the readers of Marketing Sherpa. Harvard
Business School features The Duct Tape Marketing System and
teachings as part of business school education. The Duct Tape Marketing
System has been featured in Wall Street Journal, Inc.
Magazine, Entrepreneur Magazine, and CNN Money.
What Types of Businesses are Perfect for the Marketing Success
Coaching Program?
- Small business owners, independent professionals and entrepreneurs
who recognize the need for a marketing system but who don’t
have the time or expertise required to successfully implement a systematic
approach into their business
- Organizations desiring a one-to-one arrangement with a consultant;
who will teach, train, and implement the necessary techniques and
strategies to provide a systematic approach to their marketing efforts
- Business owners who have become frustrated with their inability
to “take their business to the next level”
- Organizations with little or no in-house marketing staff
What is the Difference between the Coaching and Consulting
Programs?
Here is an analogy that illustrates the difference between a
coach and consultant:
A Marketing Coach will help you understand
why you bake a cake, help you to determine what is holding you back
from baking a really good cake, and stand side by side with you as
you bake the cake.
A Marketing Consultant will explain why one
cake mix is better than another, explain the best cake baking practices,
and if necessary bake the cake for you.
Which one is best for you, depends upon your budget, time and
your goals for your business.
Benefits of Hiring Business Marketing Success for
your Marketing Consulting
Implementation of a step-by-step system
No other marketing or advertising agency offers business owners
a systematic, step-by-step approach to their marketing efforts. This
allows you to run your marketing efforts in an organized fashion
and get away from the “marketing by event” or “marketing
idea of the week” mentality that many business owners
follow.
All Ideas and strategies can be implemented immediately
All the strategies and ideas are easy to implement and can usually
make an immediate impact on your business.
You will learn how to market your business successfully
In today’s business world, you need to take responsibility
for your marketing efforts. Because it is a systematic approach,
the business owner or key employees will learn how to continue
to effectively market once the coaching arrangement concludes.
Accountability
Implementation is the key to developing a successful marketing
approach. Weekly meetings ensure that the implementation
of the system stays on the track to success. |
What will you receive by joining the Marketing Success Consulting Program?
- The Duct Tape Ultimate Marketing System (15 workbooks
and audio CD series)
- One-to-one coaching assistance to help
you plan and execute your marketing system and program.
- Twelve - 2-hour face-to-face meetings; two times
per month for six months to strategize and check progress.
- Implementation of the techniques and strategies
outlined in the topics outlined below
- Access to personal online project and collaboration tool called
Basecamp™
- Unlimited email support: You may email
as many questions as you like and receive our client service promise
of a return email or phone response in less than 48 hours of receiving
your email
- Duct Tape Marketing, A best selling
book by John Jantsch
What is covered in my consulting program?
The topics for the 12 Session Business Marketing Consulting
Program include:
- Discovery
- Target Market
- Differentiate Your Business
- Develop Your Core Marketing Message
- Educational Marketing Materials
- Business Advertising
- Direct Mail Advertising
- Referral Marketing
- Public Relations
- Search Engine Marketing
- A Selling System
- Marketing Automation
How do I get started and enroll in the Marketing Success
Consulting Program?
Very simple … you can either call me at 781-878-1731
or e-mail me at joe@businessmarketingsuccess.com to
set up a phone call and a meeting to see if this program is right
for you and your business.
What if you are not ready?
Even if you decide this
program does not fit your needs at the present time, I provide business
owners with a FREE 30-minute Business
Success Evaluation. My commitment is to provide you with
a complimentary, face-to-face meeting to help you identify areas
where you can improve your business. This is not a sales pitch
and there is no obligation with the FREE Business Success Evaluation. Call
today to schedule your free consultation: 781-878-1731 or
click here to send
email.
"When I started with Joe at Business Marketing Success, our
marketing program was sporadic at best - we had spent alot of
money for very little return and were frustrated with the results. Like
most small business owners, time is a valuable commodity and Joe
helped us re-work our marketing materials and set up an efficient
and cost effective system where I can consistently keep in
contact with potential clients. Joe helped us cut through
all of the marketing clutter, focused on what would be effective
for our business and in the several months that we have been
working together have already seen outstanding results. I appreciate
Joe's no-nonsense, results oriented approach and would highly
recommend him to anyone looking to improve the effectiveness of
their marketing program and grow their business."
Peter Cahill
Capstone Building & Construction
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"Prior to working with Joe, our marketing efforts were not
producing the results we desired. Our revenues were
declining and we didn’t have an effective approach
to educate our customers and prospects about what makes Bruning
international the right choice for their importing, exporting
and custom brokerage needs.
With Joe’s help our company now has a very organized,
systematic professional approach to acquire new customers and
sell more to our existing customers. Our sales have increased
20% since working with Joe.
If you’re looking to effectively position your company
in the marketplace and increase revenues, I would highly recommend
calling Joe at Business Marketing Success, Inc."
Dennis Bruning, Vice President
Bruning international, Inc.
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"After many years of depending on word
of mouth to attract new customers, I decided to combat the decline
in the economy with a more formal marketing program. When
I started searching for a marketing company, I quickly learned
that there was very little help out there for the small business
owner.
Most marketing companies believed we needed to compete
on price to increase customers and revenues, which did
not fit our business profile. Our pricing structure is higher
than that of most automotive repair facilities in our area, but
we offer a higher level of expertise and excellent customer service.
Joe helped us understand that if we educated our customers
and prospects about what made Morrison’s AutoRite the right
choice in automotive repairs over our competitors, then price
would not be a major concern.
After using Joe’s marketing strategies for one year,
the most
beneficial part of the program for Morrison Auto-Rite
is the lack of the stress and frustration we
would normally go through to get new customers. Your
mailers and follow-up strategies have greatly improved new
customer acquisition and the retention of existing customers.
I would recommend using Joe to help you increase your customer
base and ultimately sales."
Rob Morrison, Owner
Morrison Auto-Rite
Jamaica Plain, MA |
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